e-Spirit: Central Content Platform for Internet and Intranet at Chemetall

The user-friendliness of the FirstSpirit CMS and its integratability into SAP NetWeaver Portal were decisive

Dortmund, May 9, 2012 – Chemetall, a specialty chemicals company operating worldwide, has opted for the FirstSpirit content management system (CMS) from e-Spirit. The CMS will be the central content integration platform for the corporation’s international websites and the intranet. Initially the bilingual corporate website is to be rebuilt with the system, followed by the national websites. After that the new intranet will be implemented based on SAP NetWeaver and FirstSpirit as the seamlessly integrated CMS. By using FirstSpirit, Chemetall will minimize the time and effort required to maintain its internal and external online presences – thanks to the uniform technical basis and the user-friendliness of the new system, content can be published more easily and faster in the various channels and national websites. The relaunch provides more up-to-date content for the company’s customers, partners and employees as well as clearer layouts and navigation elements in the Internet and intranet.

The consultants of NetFederation GmbH are responsible for the content, structural and technical conception and the design of the internet presences. The project implementation, templating and migration are being carried out by the IT service provider SHE Informationstechnologie AG.

Central platform for all countries and requirements

The important deciding factors for Chemetall were the possibility of using FirstSpirit as a uniform content platform for the Internet and intranet, as well as the CMS’s integratability into the existing system landscape, the convincing SAP portal integration and the high degree of usability in the editing process. In future, globally distributed employees will be able to work with the CMS, easily and without major training expenditure, even without specific portal know-how or having to go through the IT department. This will not only relieve the workload of the central marketing communication department and the IT administration personnel, but will also ensure higher quality, up-to-date content. FirstSpirit provides the technical conditions for this out-of-the-box, with its clear editing environments (the intuitive WebClient and a JavaClient for power users), flexible permissions and role management, its integrated Media Store and the multilingualism of the system. In addition, the CMS convinced the decision-makers with its best-of-breed approach and the associate openness and flexibility with regard to linking external applications.

„We are rolling out a uniform CMS for all national companies as well as for all kinds of different projects and output channels. The objective is to merge our system landscape in a central content integration platform and to minimize the time and effort required to create, manage and maintain web projects and content“, says Sandra Zirm, Global Marketing Communications Manager at Chemetall. „With FirstSpirit we have opted for a solution with a high degree of future security, integration strength and usability, which optimally supports our current and future planning.“

For more information about e-Spirit and FirstSpirit visit www.e-Spirit.com.

As the manufacturer of the content management system FirstSpirit?, e-Spirit is a technological leader in the field of web content management (WCM). Well-known customers from all business sectors rely on FirstSpirit? for implementing successful web strategies worldwide and for the creation, management and publication of content in highly diverse channels (Internet, intranet, extranet, mobile channels, PDF, email newsletters, portals, DTP, technical documentation). The content management system impresses with its outstanding integratability and its consistent best-of-breed strategy: It integrates seamlessly into complex system landscapes and portals (SAP NetWeaver, IBM WebSphere, Microsoft SharePoint, Liferay), and with FirstSpirit? AppCenter, e-Spirit offers the unique opportunity in the market for interface integration of any web applications directly into the CMS. As a content integration platform, FirstSpirit? meets the highest demands for usability, performance and investment security.

e-Spirit was founded in 1999. It is a part of the adesso Group and is represented with 11 locations in Germany, the United States, Great Britain, Austria and Switzerland. www.e-Spirit.com

Kontakt:
e-Spirit AG
Sandra Högemann
Barcelonaweg 14
44269 Dortmund
+49 (0)231 47777 199

http://www.e-Spirit.com
presse@e-Spirit.com

Pressekontakt:
Schwartz Public Relations
Jörg Stelzer
Sendlingerstraße 42A
80331 München
js@schwartzpr.de
+49 (0) 89-211 871-34
http://www.schwartzpr.de